Tourism, a crucial sector for both economic growth and societal impact

The European Union stands out as a premier global tourist destination, attracting visitors from around the world and catering to its own residents alike. Tourism significantly contributes to the Gross Domestic Product of all EU member states, constituting approximately 10% of their economies.

Spain has played a pivotal role in elevating the prominence of tourism on the European agenda, aligning its economic and social significance with strategic priorities during its presidency of the Council of the EU. Throughout this period, Spain hosts informal ministerial meetings and an informal summit of EU Heads of State and Government in 22 cities, including several designated as World Heritage sites. This initiative aims to showcase the country’s cultural diversity and rich heritage to a global audience.

“We are going to tell the story of our country as never before, taking the most important events and meetings to all the autonomous communities,” said the now acting President of the Government of Spain, Pedro Sánchez, at the start of the six-month term.

An industry with the potential to advance the Sustainable Development Goals

The significance of tourism in social, cultural, political, and economic spheres is underscored by the annual observance of World Tourism Day on September 27, organized by the Madrid-based World Tourism Organization (UNWTO).

This day aims to raise awareness of the diverse benefits of tourism and its potential to support the Sustainable Development Goals through the promotion of responsible policies. These policies emphasize sustainability, inclusive economic growth, and environmental stewardship.

In December of the previous year, the EU Competitiveness Council endorsed the European Agenda for Tourism 2030. This strategic framework outlines a vision for the evolution of the European tourism sector, aiming to make it more environmentally sustainable, digitally advanced, and resilient to future challenges over the next decade.

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